Effective vs. honest?

”We need to get some broad based support, to capture the public’s imagination… So we have to offer up scary scenarios, make simplified, dramatic statements and make little mention of any doubts… Each of us has to decide what the right balance is between being effective and being honest.”

– Stephen Schneider,
Stanford Professor of Climatology,
lead author of many IPCC reports

More quotes on The Green Agenda website.

About Markus Jaaskelainen

Markus Jaaskelainen is a professional photographer specialising in corporate photography with a strong ability and passion in all areas, including portraits, architectural, events, products and stock photography. Since 2012, Markus has worked in his own company on numerous client projects. Markus' focus is on achieving the best results creatively while ensuring the customers needs are met every time.

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